CLICK IMAGE TO ENLARGE
Sunday, 31 October 2010
Main Task - Updated Shooting Schedule
This is the shooting schedule we've been using and taking out with us when filming. It contains the four planned shoots, but once all filming is completed, all seven days will be on the sheet.
CLICK IMAGE TO ENLARGE
CLICK IMAGE TO ENLARGE
Main Task - Shooting Diary [Day 6]
THURSDAY 28TH OCTOBER 2010
On the final day of filming, we had our first major issue, and had to come to terms with no actors. This led to a few issues, but we are now in the process of drawing up our final storyboard with the changes made. It becomes very annoying when this happens, but I feel Naomi and I made the best of a bad situation by including ourselves in the footage.
Overall, it was a very successful day of shooting. We took the camera down to a local park, Butts Close, and did some filming there. We filmed about 95% of the footage we needed before the battery died, but do need a further day with the camera to get the rest of the footage.
The lighting was good, and it began to rain at the point we needed it too as well. It did also mean, however, that with all the acting problems we've had, that we need a further day to film, both outside and inside in the school hall.
CLICK EACH IMAGE TO ENLARGE
On the final day of filming, we had our first major issue, and had to come to terms with no actors. This led to a few issues, but we are now in the process of drawing up our final storyboard with the changes made. It becomes very annoying when this happens, but I feel Naomi and I made the best of a bad situation by including ourselves in the footage.
Overall, it was a very successful day of shooting. We took the camera down to a local park, Butts Close, and did some filming there. We filmed about 95% of the footage we needed before the battery died, but do need a further day with the camera to get the rest of the footage.
The lighting was good, and it began to rain at the point we needed it too as well. It did also mean, however, that with all the acting problems we've had, that we need a further day to film, both outside and inside in the school hall.
CLICK EACH IMAGE TO ENLARGE
Main Task - Acting Issues
Having chosen Isobel as our lead actress, we then had to choose both a male and female to help us out and act the rest of the video on the final day of filming.
We asked around, and two people agreed to be within the video. However, in the morning of the day of shooting, both dropped out, and therefore, we suddenly had a major issue in terms of actors. Naomi and I both spent the rest of the morning on the phone trying to get people prepared to give up a few hours of their time, but no-one was willing.
Unfortunately, we had no option but to include ourselves in the footage, in the hope that at some point, we could reshoot with other actors. This was a big disappointment, but we have redesigned the necessary parts of the storyboard to ensure that for the majority of the time, Naomi and I are both behind the camera, and at all times, at least one of us is filming.
Personally, I feel really let down and annoyed that it has had to come to this decision, but to make sure that we have some footage from the day we are planning to film, this is the decision we have had to agree upon.
We asked around, and two people agreed to be within the video. However, in the morning of the day of shooting, both dropped out, and therefore, we suddenly had a major issue in terms of actors. Naomi and I both spent the rest of the morning on the phone trying to get people prepared to give up a few hours of their time, but no-one was willing.
Unfortunately, we had no option but to include ourselves in the footage, in the hope that at some point, we could reshoot with other actors. This was a big disappointment, but we have redesigned the necessary parts of the storyboard to ensure that for the majority of the time, Naomi and I are both behind the camera, and at all times, at least one of us is filming.
Personally, I feel really let down and annoyed that it has had to come to this decision, but to make sure that we have some footage from the day we are planning to film, this is the decision we have had to agree upon.
Main Task - Shooting Diary [Day 5]
WEDNESDAY 27TH OCTOBER 2010
Having travelled into London to get some shots for the narrative section of the video, Isobel and I got to the various locations where we wished to shoot, before realising that the light filter had in fact broken, and that everything was either far too bright, or far too dark.
We were going to film at St. Paul's Cathedral, Canary Wharf, the Millenium Bridge, the London Eye, the Houses of Parliament, and in Hyde Park, to give the idea that the man and woman in the video live in London. It was very frustrating to find that having taken a camera and tripod into London for the day, that it didn't actually work properly in the current conditions.
We will be redesigning the storyboard again, and will post it shortly.
Having travelled into London to get some shots for the narrative section of the video, Isobel and I got to the various locations where we wished to shoot, before realising that the light filter had in fact broken, and that everything was either far too bright, or far too dark.
We were going to film at St. Paul's Cathedral, Canary Wharf, the Millenium Bridge, the London Eye, the Houses of Parliament, and in Hyde Park, to give the idea that the man and woman in the video live in London. It was very frustrating to find that having taken a camera and tripod into London for the day, that it didn't actually work properly in the current conditions.
We will be redesigning the storyboard again, and will post it shortly.
Main Task - Shooting Diary [Day 4]
FRIDAY 22ND OCTOBER 2010
We filmed for another hour and a half after school, and gained another set of footage that we needed. The assembly was all finished, but no-one had tidied up, so we decided to leave the chairs and stage blocks, but take out all the benches, music stands, and move the piano back. This way, we could keep the continuity, but give ourselves more scope in terms of where and what we shoot.
Isobel had worked on the emotion, but it still wasn't believable, which was frustrating. It may mean that, once editing, we have to do a lot of cutaways to try and get what we want.
We tried to be slightly more creative today, by using a lot of long shots, and attempting some crane-like shots from the balcony. It worked well, but we did have a few issues with one of the cameras, which was missing a spare battery pack and charger, so we were only able to use one.
Again, we were asked to leave before we could finish the shooting we needed. With it being half term next week, we now face a big challenge of trying to get hold of a camera for the following week, as we have been told we cannot take any more cameras out after half term. This could mean we have to find alternative ways of getting hold of the footage, but Naomi and I are hoping that we'll be allowed to take them out because of the issues we've faced.
CLICK EACH IMAGE TO ENLARGE
We filmed for another hour and a half after school, and gained another set of footage that we needed. The assembly was all finished, but no-one had tidied up, so we decided to leave the chairs and stage blocks, but take out all the benches, music stands, and move the piano back. This way, we could keep the continuity, but give ourselves more scope in terms of where and what we shoot.
Isobel had worked on the emotion, but it still wasn't believable, which was frustrating. It may mean that, once editing, we have to do a lot of cutaways to try and get what we want.
We tried to be slightly more creative today, by using a lot of long shots, and attempting some crane-like shots from the balcony. It worked well, but we did have a few issues with one of the cameras, which was missing a spare battery pack and charger, so we were only able to use one.
Again, we were asked to leave before we could finish the shooting we needed. With it being half term next week, we now face a big challenge of trying to get hold of a camera for the following week, as we have been told we cannot take any more cameras out after half term. This could mean we have to find alternative ways of getting hold of the footage, but Naomi and I are hoping that we'll be allowed to take them out because of the issues we've faced.
CLICK EACH IMAGE TO ENLARGE
Main Task - Shooting Diary [Day 3]
THURSDAY 21ST OCTOBER 2010
On our third proposed day of shooting, we were finally able to shoot some footage. We took out two cameras, to enable us to get twice the amount of footage and shots as we would do normally, as we had missed several days of filming opportunities.
We used the school hall, and decided on lighting and ways in which to use some creative shots. Our first issue occurred when we discovered that all the chairs had been left out for an assembly the following morning, along with music stands, sheet music, benches, and stage blocks. This was to prove very difficult, but we managed to shoot what we could without these in shot.
We also found that Isobel found it very hard to convey emotion from the song. It became very difficult to try and make the audience believe what they were hearing within the song, which is the whole point of the music video. We took some time out to try and force this emotion, and will do the same tomorrow morning in preparation for the shoot tomorrow afternoon.
Lighting has been a big problem for all of the group, as the cameras are very poor in terms of filtering. We chose a different camera setting - 'Beach' - which gave us some very warm, rich colours coming from the stool, and dropping the exposure right down to add to the mood. Although this is not ideal, we felt we made the best decision we could with the resources available.
We also had to use fluorescent strip lighting instead of our chosen spotlight, as this was all we had available to us. We turned all the other lights off, and closed all the curtains, and although it was not our initial desired effect, it did work well.
We filmed an hour and a half of footage on both cameras, before being told to leave so that the school could be locked up. We will continue filming tomorrow.
CLICK EACH IMAGE TO ENLARGE
On our third proposed day of shooting, we were finally able to shoot some footage. We took out two cameras, to enable us to get twice the amount of footage and shots as we would do normally, as we had missed several days of filming opportunities.
We used the school hall, and decided on lighting and ways in which to use some creative shots. Our first issue occurred when we discovered that all the chairs had been left out for an assembly the following morning, along with music stands, sheet music, benches, and stage blocks. This was to prove very difficult, but we managed to shoot what we could without these in shot.
We also found that Isobel found it very hard to convey emotion from the song. It became very difficult to try and make the audience believe what they were hearing within the song, which is the whole point of the music video. We took some time out to try and force this emotion, and will do the same tomorrow morning in preparation for the shoot tomorrow afternoon.
Lighting has been a big problem for all of the group, as the cameras are very poor in terms of filtering. We chose a different camera setting - 'Beach' - which gave us some very warm, rich colours coming from the stool, and dropping the exposure right down to add to the mood. Although this is not ideal, we felt we made the best decision we could with the resources available.
We also had to use fluorescent strip lighting instead of our chosen spotlight, as this was all we had available to us. We turned all the other lights off, and closed all the curtains, and although it was not our initial desired effect, it did work well.
We filmed an hour and a half of footage on both cameras, before being told to leave so that the school could be locked up. We will continue filming tomorrow.
CLICK EACH IMAGE TO ENLARGE
Ancillary Task - Digipak Idea
We've now developed a rough idea for our digipak, and have begun to prepare what we can for the photo shoot needed.
The front cover was initially planned to be the stool on the stage with the spotlight on it, however, with all the issues over there not being a spotlight, we have chosen to take the pictures at the same time as completing our footage shooting, to ensure continuity, and the right lighting effects.
The back cover will be the reverse of the front cover - the camera looking out onto the empty hall, with the stool in the foreground. Again, this will be taken at the shoot to make sure that everything is the same.
The centre image will be that of the stool having been kicked over, as it is during the music video. This adds a nice effect, and ties in all the pieces of work we are doing.
When the digipak is completely folded out, the left hand panel will be that of the man's head, the right hand panel will be the lead female's head, and the centre panel will be a collection of Polaroid-like pictures, of the man and woman very happy, with an effect across the bottom of them being burned. It adds to the sense that the woman is getting rid of this chapter of her life, and starting again.
Below is a rough sketch of the digipak cover and back cover, and a detailed sketch will follow.
CLICK IMAGE TO ENLARGE
The front cover was initially planned to be the stool on the stage with the spotlight on it, however, with all the issues over there not being a spotlight, we have chosen to take the pictures at the same time as completing our footage shooting, to ensure continuity, and the right lighting effects.
The back cover will be the reverse of the front cover - the camera looking out onto the empty hall, with the stool in the foreground. Again, this will be taken at the shoot to make sure that everything is the same.
The centre image will be that of the stool having been kicked over, as it is during the music video. This adds a nice effect, and ties in all the pieces of work we are doing.
When the digipak is completely folded out, the left hand panel will be that of the man's head, the right hand panel will be the lead female's head, and the centre panel will be a collection of Polaroid-like pictures, of the man and woman very happy, with an effect across the bottom of them being burned. It adds to the sense that the woman is getting rid of this chapter of her life, and starting again.
Below is a rough sketch of the digipak cover and back cover, and a detailed sketch will follow.
CLICK IMAGE TO ENLARGE
Main Task - Target Audience
In relation to our pitch to the group from last week, we have taken all of this into consideration, and have now decided on a target audience.
Naomi and I don't believe that choosing a target audience for a music video is the same as that of a short film, or an advert. You have to use the music to figure out a target audience, and work from there. Christina Aguilera went from teen pop sensation, thus relating to all the teenagers across the globe, to a sexual rebel, which enticed more men into her music. She then ditched both these images, and made her soul album, keeping both the teenagers who have grown up with her, and the men and women who have discovered her along the way. Her target audience in terms of her music is around 14-35, as this is the market who know her music best.
In terms of our video, we were quite apprehensive with putting an age on it. If you strip away the music, and added dialogue, to create a film, then the target audience would be between 16-25 - people who may have been through the story themselves, or have some form of relation to the ideas. However, with the music, the target audience is very hard to choose. Music videos are shown on music channels, which tend to be watched by teenagers. This leads to a problem, though, as teenagers won't be able to relate to the story within our video.
Taking all of this into consideration, we have decided that our target audience is similar to that of Christina's music - 14-35 - as our idea is aimed towards slightly older adults, whereas the music will be listened to by millions of teenagers. It is quite likely that the majority will be female, as Christina targets her music towards them, and women like her lyrics and image. It could also be a mixture of ethnicity groups, and the demographics for the video will be very hard to tell until we have completed the piece and get some further feedback on the actual video.
Naomi and I don't believe that choosing a target audience for a music video is the same as that of a short film, or an advert. You have to use the music to figure out a target audience, and work from there. Christina Aguilera went from teen pop sensation, thus relating to all the teenagers across the globe, to a sexual rebel, which enticed more men into her music. She then ditched both these images, and made her soul album, keeping both the teenagers who have grown up with her, and the men and women who have discovered her along the way. Her target audience in terms of her music is around 14-35, as this is the market who know her music best.
In terms of our video, we were quite apprehensive with putting an age on it. If you strip away the music, and added dialogue, to create a film, then the target audience would be between 16-25 - people who may have been through the story themselves, or have some form of relation to the ideas. However, with the music, the target audience is very hard to choose. Music videos are shown on music channels, which tend to be watched by teenagers. This leads to a problem, though, as teenagers won't be able to relate to the story within our video.
Taking all of this into consideration, we have decided that our target audience is similar to that of Christina's music - 14-35 - as our idea is aimed towards slightly older adults, whereas the music will be listened to by millions of teenagers. It is quite likely that the majority will be female, as Christina targets her music towards them, and women like her lyrics and image. It could also be a mixture of ethnicity groups, and the demographics for the video will be very hard to tell until we have completed the piece and get some further feedback on the actual video.
Main Task - Artist Permission [Part 2]
Having now decided upon a new artist, and drawn up a draft storyboard, we now need to make the necessary contact with the artist's record company to attempt to seek permission to use the music within our coursework project.
Below is the letter sent to the record company. Alongside this, we have also sent an email, which can be found here.
CLICK IMAGE TO ENLARGE
Below is the letter sent to the record company. Alongside this, we have also sent an email, which can be found here.
CLICK IMAGE TO ENLARGE
Tuesday, 26 October 2010
Main Task - Audience Feedback
Last week, Naomi and I presented a pitch to the rest of the group about our idea for our video. Below is the video of this.
Doing this pitch was, in fact, very helpful. It gave us an insight into what everyone thought of our idea, and the same ideas kept cropping up - there weren't enough editing and visual effects. The group seemed to like our idea, and agreed that it fitted very well in terms of Goodwin's Theory, and the style of the song.
We have taken their advice into consideration, and now feel that with a few editorial tweaks, we can make this the best it can possibly be. These will become apparent with the final storyboard.
Below are six pieces of feedback we received, listing what was good about our pitch, and what we need to improve.
CLICK EACH IMAGE TO ENLARGE
Doing this pitch was, in fact, very helpful. It gave us an insight into what everyone thought of our idea, and the same ideas kept cropping up - there weren't enough editing and visual effects. The group seemed to like our idea, and agreed that it fitted very well in terms of Goodwin's Theory, and the style of the song.
We have taken their advice into consideration, and now feel that with a few editorial tweaks, we can make this the best it can possibly be. These will become apparent with the final storyboard.
Below are six pieces of feedback we received, listing what was good about our pitch, and what we need to improve.
CLICK EACH IMAGE TO ENLARGE
Friday, 22 October 2010
Ancillary Task - Digipak Research
There are several types of digipak, and Naomi and I had to decide which one we would be designing for our project. Below is a slideshow of some of the options we looked into.
The main option, and most used, is a digipak with 6 panels, as used by Mariah Carey. This opens out twice, and gives you more scope with what you can do. As you can see, Mariah has been able to fit different images on, and even include a sponsorship deal on one panel.
Another choice we have is a 4 panelled digipak, as used by Corinne Bailey Rae. This is identical to the 6-panelled, but with only one opening, thus two panels missing. It is used a lot for special packaging of re-released albums, but is not technically classified as a digipak.
A final option available to us is to create more of a book, as Jack Johnson has. It contains a 32-page bound book in which photos, lyrics and record information is held. It is a very clever idea, and was released alongside a standard jewel-case album which didn't contain any information, making the book a collector's item.
We have decided to go for the 6-panelled digipak, but the rest of the group have all been instructed to do 4, but we wanted to stay true to the project and create an album that was correct to the dimensions of what a normal digipak is. We will be designing this over the coming weeks.
The main option, and most used, is a digipak with 6 panels, as used by Mariah Carey. This opens out twice, and gives you more scope with what you can do. As you can see, Mariah has been able to fit different images on, and even include a sponsorship deal on one panel.
Another choice we have is a 4 panelled digipak, as used by Corinne Bailey Rae. This is identical to the 6-panelled, but with only one opening, thus two panels missing. It is used a lot for special packaging of re-released albums, but is not technically classified as a digipak.
A final option available to us is to create more of a book, as Jack Johnson has. It contains a 32-page bound book in which photos, lyrics and record information is held. It is a very clever idea, and was released alongside a standard jewel-case album which didn't contain any information, making the book a collector's item.
We have decided to go for the 6-panelled digipak, but the rest of the group have all been instructed to do 4, but we wanted to stay true to the project and create an album that was correct to the dimensions of what a normal digipak is. We will be designing this over the coming weeks.
Thursday, 21 October 2010
Main Task - Shooting Diary [Day 2]
Having decided to attempt to shoot on Monday, we thought that with the weather forecast being bad, it was an ideal opportunity to shoot. However, an issue occurred with the camera, and it would not work. We had chosen to film outside, but had to charge the battery, and so lost the window of opportunity to get some good footage, and therefore, were unable to film.
Wednesday, 20 October 2010
Ancillary Task - Digipak Information
We have redesigned our storyboard due to some technical difficulties, and have had to change some ideas for star image motifs. These issues can be seen here.
Digipak Plan - Rough Sketch
Our digipak will consist of three panels, rather than the four advised. This is so we can feature a cover, a back cover, and also three panels within the middle, with the disc being on the centre panel. The left and right hand sides will feature portraits of both the male and female characters within the video, and under the disc, there will be a collection of Polaroid pictures featuring the two of them being burned.
This all links in to the idea of our music video - the man and woman are happy, but the man is having an affair, so that love instantly turns to hate when she finds out, and wants him out of her life. The motif of the stool on the stage will feature on the front cover, and on the back cover will be the reverse view of the stool looking out from the back of the stage, onto the woman walking down the hall. Fonts for the name of the artist and the song names will be soft and written in sans-serif, but the album title will be written in hard, serif fonts.
Christina already has her own brand and image, but we plan on using our own actress to portray the image we will create for the music, artist and album. We want to use the similar ideas connoting to our video, such as the stool in the hall, the looks of anguish on the actress' face, and also the use of typography and diegetic sound, to add a different feel to it all.
Having decided on our target audience, we now have to decide on a way of appealing to them. By using continuity throughout each product we are designing and creating, we are ensuring that everything flows, and therefore if someone likes the look of the video, they will look for the poster and the album.
On the back cover of our digipak, information such as a barcode, record label logos, copyright information, websites, production details and a record label address should be featured. To create this digipak, we plan on using a program called Poladroid to create the Polaroid pictures for the inside, and Serif PagePlus to create the rest.
Digipak Plan - Rough Sketch
Our digipak will consist of three panels, rather than the four advised. This is so we can feature a cover, a back cover, and also three panels within the middle, with the disc being on the centre panel. The left and right hand sides will feature portraits of both the male and female characters within the video, and under the disc, there will be a collection of Polaroid pictures featuring the two of them being burned.
This all links in to the idea of our music video - the man and woman are happy, but the man is having an affair, so that love instantly turns to hate when she finds out, and wants him out of her life. The motif of the stool on the stage will feature on the front cover, and on the back cover will be the reverse view of the stool looking out from the back of the stage, onto the woman walking down the hall. Fonts for the name of the artist and the song names will be soft and written in sans-serif, but the album title will be written in hard, serif fonts.
Christina already has her own brand and image, but we plan on using our own actress to portray the image we will create for the music, artist and album. We want to use the similar ideas connoting to our video, such as the stool in the hall, the looks of anguish on the actress' face, and also the use of typography and diegetic sound, to add a different feel to it all.
Having decided on our target audience, we now have to decide on a way of appealing to them. By using continuity throughout each product we are designing and creating, we are ensuring that everything flows, and therefore if someone likes the look of the video, they will look for the poster and the album.
On the back cover of our digipak, information such as a barcode, record label logos, copyright information, websites, production details and a record label address should be featured. To create this digipak, we plan on using a program called Poladroid to create the Polaroid pictures for the inside, and Serif PagePlus to create the rest.
Sunday, 17 October 2010
Main Task - Shooting Diary [Day 1]
Our draft shooting schedule stated that we would attempt to shoot the indoor scenes on Saturday, but we had several technical issues, which meant we could not film any footage. The tripod did not have a foot, and was missing a piece so that the camera could not stay steady, and alongside this, the tape we had to film on is missing, and the back-up film is shredded.
Research - Brand Identity [Part 2]
With Christina Aguilera as our chosen artist, we now have to look into what kind of a brand we wish to create for her. With her already being a signed artist, people are paid to create this brand, so Naomi and I plan to create something very different - relating to our video, but still trying to be quite loyal to her initial brand and style of music.
For this reason, we have chosen to do some research into acts of a similar style and genre as Christina.
Britney Spears
Britney Spears is an artist that sums up a generation - having been a teen sensation, she hit the rails, fame got to her, and now she's back on track and preparing for another album release early next year. She has grown up, as have her target audience, and she has continually aimed at the same group of people who bought her first album, so her brand has changed too. In her first album, she was a 16 year-old, naive schoolgirl who loved music. In further releases, she got more raunchy, and this came across in album covers, photo shoots and promotional materials. In her 'Circus' album cover, she went back to being the pretty girl from the first albums, but with the current dance music she is creating. She has also released fragrances, and her poster for that also shows her as a very innocent young woman. The website is very simple - pink, which shows she is still in touch with her younger fans, but also promoting as much as it can in very little space.
Britney has managed to change her brand several times, but has kept everything in check along the way.
For this reason, we have chosen to do some research into acts of a similar style and genre as Christina.
Britney Spears
Britney Spears is an artist that sums up a generation - having been a teen sensation, she hit the rails, fame got to her, and now she's back on track and preparing for another album release early next year. She has grown up, as have her target audience, and she has continually aimed at the same group of people who bought her first album, so her brand has changed too. In her first album, she was a 16 year-old, naive schoolgirl who loved music. In further releases, she got more raunchy, and this came across in album covers, photo shoots and promotional materials. In her 'Circus' album cover, she went back to being the pretty girl from the first albums, but with the current dance music she is creating. She has also released fragrances, and her poster for that also shows her as a very innocent young woman. The website is very simple - pink, which shows she is still in touch with her younger fans, but also promoting as much as it can in very little space.
Britney has managed to change her brand several times, but has kept everything in check along the way.
Research - Brand Identity [Part 1]
With Christina Aguilera as our chosen artist, we now have to look into what kind of a brand we wish to create for her. With her already being a signed artist, people are paid to create this brand, so Naomi and I plan to create something very different - relating to our video, but still trying to be quite loyal to her initial brand and style of music.
For this reason, we have chosen to do some research into acts of a similar style and genre as Christina.
Mariah Carey
With the upcoming release of her new album, 'Merry Christmas II You', Mariah is a perfect example of someone who has changed her brand several times, but kept her main identity. She has kept the same font for her name and album titles since her launch in 1990, showing the continuity and that she is still the same artists now that she was then. As you can see, both her website and her perfume poster use the same shades of colours, to enhance the brand even further. It shows she is a very natural person, and each image shows her relaxed and very down-to-earth. On the other hand, you have her new album cover, which is a Christmas album, and this shows some very similar aspects to her initial Christmas album, and also uses some holiday album staples - fake snow, snowmen, and a red and white costume - showing that she also loves the holiday season.
Even with each publication changing, we still know that it is Mariah Carey, and can pick up different elements of her brand within each item.
For this reason, we have chosen to do some research into acts of a similar style and genre as Christina.
Mariah Carey
With the upcoming release of her new album, 'Merry Christmas II You', Mariah is a perfect example of someone who has changed her brand several times, but kept her main identity. She has kept the same font for her name and album titles since her launch in 1990, showing the continuity and that she is still the same artists now that she was then. As you can see, both her website and her perfume poster use the same shades of colours, to enhance the brand even further. It shows she is a very natural person, and each image shows her relaxed and very down-to-earth. On the other hand, you have her new album cover, which is a Christmas album, and this shows some very similar aspects to her initial Christmas album, and also uses some holiday album staples - fake snow, snowmen, and a red and white costume - showing that she also loves the holiday season.
Even with each publication changing, we still know that it is Mariah Carey, and can pick up different elements of her brand within each item.
Friday, 15 October 2010
Main Task - Final Storyboard
Below is a slideshow with the 12 storyboarding frame sheets we used in order to plan our shooting.
CLICK LINK AT END OF SLIDESHOW TO ENLARGE
CLICK LINK AT END OF SLIDESHOW TO ENLARGE
Wednesday, 13 October 2010
Main Task - Draft Shooting Schedule
Having decided on an idea, a storyboard, and chosen the necessary people, we have drawn up a draft shooting schedule, which will be created in more detail closer to the final date. It includes details such as props, people needed, locations, and will also be filled out alongside an evaluation of each shoot.
We believe we will need to complete three shoots to get the necessary shots, but have left ourselves enough time to get more if needs be.
CLICK IMAGE TO ENLARGE
We believe we will need to complete three shoots to get the necessary shots, but have left ourselves enough time to get more if needs be.
CLICK IMAGE TO ENLARGE
Main Task - Goodwin's Theory Annotated Lyrics
I have re-annotated my lyrics, with the green notes now showing our choices in correspondence to Goodwin's Theory. Each number is each separate point within the list of Goodwin's Theory, posted here.
CLICK IMAGE TO ENLARGE
CLICK IMAGE TO ENLARGE
Monday, 11 October 2010
Main Task - Artist Permission [Part 1]
Having now decided upon a new artist, and drawn up a draft storyboard, we now need to make the necessary contact with the artist's record company to attempt to seek permission to use the music within our coursework project.
Below is the email sent to the record company. Alongside this, we will send a formal letter, which will be posted shortly.
Below is the email sent to the record company. Alongside this, we will send a formal letter, which will be posted shortly.
Main Task - Location Shots [Part 2]
Naomi and I have decided that the best location for our indoor shots is my house. This decision makes things easier for access, and will also help with continuity, if we need a further shoot to get a greater number of shots.
Shots 2-8, 10 and 11 will all be filmed within these locations, and will take place during one session of shooting to guarantee it gives the illusion of the same day.
Hopefully, the outdoor shots can be filmed within the rain, to keep the atmosphere on camera quite mellow and sombre, and to show the anger the woman feels.
CLICK EACH IMAGE TO ENLARGE
Shots 2-8, 10 and 11 will all be filmed within these locations, and will take place during one session of shooting to guarantee it gives the illusion of the same day.
Hopefully, the outdoor shots can be filmed within the rain, to keep the atmosphere on camera quite mellow and sombre, and to show the anger the woman feels.
CLICK EACH IMAGE TO ENLARGE
Monday, 4 October 2010
Main Task - Costumes [Part 1]
Having now chosen our actress for the main role, we then have to decide her costume for the shoot. Doing this will allow us to get a general feel for the role, and will also give us a sense of timing.
Her costume for the main part will consist of a black trench coat, black tights and cream heels, along with some bright red lipstick. Under this coat will be a dress, of which she will wear within the dance shots. It will show a relationship between her happy times with the man, and how much hatred she has for him as she walks out the door of the hall.
Her costume for the main part will consist of a black trench coat, black tights and cream heels, along with some bright red lipstick. Under this coat will be a dress, of which she will wear within the dance shots. It will show a relationship between her happy times with the man, and how much hatred she has for him as she walks out the door of the hall.
The images to the right help depict what the costume will look like, and more shots will be taken upon the day of shooting. Alongside this, shots of the actors further costumes will appear upon shooting.
CLICK EACH IMAGE TO ENLARGE
Main Task - Location Shots [Part 1]
For Shots 1, 9, and 13-15, which correspond to our draft storyboard, we have decided to use the school hall, which we believe to be the best possible and available location to shoot at. It has large windows, but with opaque curtains which will allow us to get the hall to the right lighting we plan on using.
The only issue we have with the area is that there is no large spotlight over the stage. It could cause a potential issue, but can be solved if we can gain the permission from the Drama department to use a portable light for the shoot. This way, we can guarantee we can use our preferred location, and also use all the props necessary.
The dance scene within Shot 12 will also be filmed within the hall, using a glitter ball to create a nice effect. This will mean we can still keep the hall dark, thus hiding anything that could be distunguishable with the school.
The images shown within the posts were taken with all curtains open, but without any artificial light. This will allow for us to work out whether the curtains will keep all light out, which we will test over the coming days before filming.
CLICK EACH IMAGE TO ENLARGE
CLICK EACH IMAGE TO ENLARGE
Main Task - Actors
To complete our main task, we need a total of 3 actors - 2 female and a male. One actress will have a prominent role within the video, as she will also sing the song.
For this reason, our actress for this role is Isobel Murray. She is an A-Level Music student, and is also in a number of school choirs, which means that she will be able to portray the emotion of the song, and give the illusion that it is indeed a song she is singing, and it is coming straight from the heart. This will help use Goodwin's Theory, and also help give the audience a connection to the song.
Two other actors will be chosen in due course.
For this reason, our actress for this role is Isobel Murray. She is an A-Level Music student, and is also in a number of school choirs, which means that she will be able to portray the emotion of the song, and give the illusion that it is indeed a song she is singing, and it is coming straight from the heart. This will help use Goodwin's Theory, and also help give the audience a connection to the song.
Two other actors will be chosen in due course.
Subscribe to:
Comments (Atom)